Nokia's Coke-Powered Phone
No comment on the feasibility of this (sticky keys? residue?), but I love this idea. Of course Coke isn't the only thing it would run on, but I think there's something to marketing it as the Coke phone, particularly in emerging markets. Why? Coke is everywhere. Almost literally.
It makes an Atlantan proud that our home company is the most recognized brand in the world and is available in some of the most remote locations in the world. Given its relative ubquity, why not harness it as a fuel? Because it's also the world's #1 brand, what a great way to generate some buzz. Even if you live in impoverished Afghanistan, you still have access to Coke, which if you're using this phone, means you still have access to your phone (and therefore other people). Given Nokia's research into emerging markets (I'm sure Jan Chipchase sees Coke everywhere he goes) this Coke fuel cell mashup isn't entirely surprising though it is thought-provoking.
Turn one of the world's most commercially available and recognized products into an ad-hoc fuel for your device. I love it. See the full post here at Dezeen.
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